“The accident investigation process is one of our most important learning tools when building global safety standards. But to learn from an accident, we need reports that are complete, accessible and timely,” said Willie Walsh, IATA’s Director General.

The requirements of the Convention of International Civil Aviation (Chicago Convention) Annex 13 are clear. States in charge of an accident investigation must:

• Submit a preliminary report to the International Civil Aviation Organization (ICAO) within 30 days of the accident.
• Publish the final report, that is publicly available, as soon as possible and within 12 months of the accident.
• Publish interim statements annually should a final report not be possible within 12 months.

Only 96 of the 214 accident investigations during the period 2018-2022 conform with the requirements of the Chicago Convention. Just 31 reports were published in less than one year of the accident with the majority (58) taking between 1–3 years. In addition to the fact that final reports regularly take more than a year, interim statements often provide little more than what was presented in the preliminary report.

“Over the past five years, fewer than half of the required accident reports meet the standards for thoroughness and timeliness. This is an inexcusable violation of requirements stated clearly in the Chicago Convention. As an industry we must raise our voice to governments in defense of the accident investigation process enshrined in Annex 13. And we count on ICAO to remind states that the publication of a complete accident report is not optional, it is an obligation under Annex 13 of the Chicago Convention,” said Walsh.

The article IATA urges states to provide timely, thorough and public accident reports first appeared in TravelDailyNews International.

“We are very happy that we were able to showcase the new main entrance, complete with giant LED wall, for the very first time at the radiology congress in March. And the living green walls were ready in time for the Geosciences Congress in May,” confirmed Managing Director Congress Management and Management Board Spokesperson Susanne Baumann-Söllner.

“Extensive modernisations have been going on at the venue since 2019. We were able to carry out all the work without interrupting operations. And with the completion of the main entrance, we have now successfully completed all of the exterior remodelling,” added Michael Rotter, Managing Director responsible for Construction Services, Property and Project Management. The construction costs for the new main entrance amounted to 7 million euros.

LED wall, green walls, new stairways and lift groups

Besides completion of the new main entrance that connects the square in front of the main building with the entrance hall (completed in 2022), the stairways leading to the parking decks have also been renewed and four new elevators installed to facilitate smooth and barrier-free arrival and departure. The entrance area’s new trademark is a 90-square-meter LED wall, which can be used to display bespoke content that is tailored to the individual event. To the left and right, a pair of green walls – including automated irrigation system for the suspended plants – frame the entrance. “A glance at the new facade sums up our focus for the years to come: digitalisation is opening up completely new possibilities in the event sector, while offering sustainable events is at least as important. In the long term, our goal is to make sure that all of the events held at the Austria Center Vienna take place as green meetings,” Baumann-Söllner announced.

Events: closing in on pre-crisis level

A look back at the 2022 financial year also paints an encouraging picture. After very few ecoronavirus pandemic, things quickly picked up pace last year. In 2022, a total of 61,700 international participants visited the Austria Center Vienna, mainly due to a very strong summer and autumn season which saw totals recover to around two-thirds of the 2019 total (91,500 international participants). And at 13 million euros, revenue from events only just fell short of the 2019 result (13.2 million euros). “There is a very clear desire for in-person events that offer a genuine event experience and opportunities for personal exchange after two years shaped by the crisis. For this year, we expect fresh increases both in terms of participant numbers and revenue, and we’re optimistic about our chances of actually surpassing the figures for 2019,” Baumann-Söllner concluded.

The article Austria Center Vienna completes exterior renovation first appeared in TravelDailyNews International.

Wine tourism is a growing segment of the global tourism industry, driven by increasing interest in wine and unique travel experiences. Popular destinations include traditional wine-producing regions like France, Italy, Spain, and the United States, as well as New World wine regions. Wine tourism offers a range of experiences such as winery tours, tastings, festivals, and workshops.

It has a significant economic impact, contributing to job creation and local business growth. Wine regions are investing in tourism infrastructure to enhance the visitor experience. Wine education and sustainability are important aspects of wine tourism. While the COVID-19 pandemic has affected the industry, it is expected to regain momentum as travel restrictions ease.

2018 to 2022 Global Wine Tourism Market Outlook Compared to 2023 to 2033 Forecast

The future outlook for the wine tourism market appears promising, with several factors shaping its growth. As travel restrictions ease post-pandemic, there is an expected recovery in the tourism industry, including wine tourism which is expected to grow at a 13.1% CAGR. Travelers are increasingly seeking authentic and experiential travel experiences, driving the demand for immersive wine tourism offerings. Emerging wine regions in countries like China, India, and Eastern Europe are gaining attention. Sustainability and responsible tourism practices are becoming more important, and wineries are adopting eco-friendly measures.

Technology and digital platforms are likely to play a larger role in enhancing the wine tourism experience. Niche and specialized segments within the market may emerge to cater to specific interests. Collaboration and partnerships between wineries, tour operators, and tourism boards can create comprehensive wine tourism experiences. However, it’s important to consider that market dynamics can be influenced by various factors, and the actual trajectory of the wine tourism market may differ from projections.

Comparative View of the Adjacent Wine Tourism Market

The peer or ancillary markets in the travel and tourism sector are expected to have an impact on the global Wine tourism business. These include the special interest and Food Tourism markets. Future Market Insights’ study of these connected industries revealed insightful findings that will be useful in creating distinctive differentiated strategies to pursue opportunity and success.

Key Dynamics in Wine Tourism Market Worldwide

• Wine Education and Experiential Learning: Wine tourists have a strong desire to deepen their knowledge and appreciation of wine. They seek educational experiences that provide insights into various aspects of winemaking, grape varieties, and wine tasting skills. Wineries have responded to this demand by offering educational programs, workshops, and guided tours. These experiences allow visitors to learn about the winemaking process, from vine to bottle, and gain a better understanding of the factors that contribute to wine quality and taste. Participants may have the opportunity to engage with winemakers, explore vineyards, and even participate in grape harvesting or wine blending activities. These educational experiences enhance visitors’ wine knowledge and create a deeper connection to the wine they enjoy.
• Promotional Efforts by Wine Regions: Wine regions are actively promoting their offerings and investing in wine tourism infrastructure to attract tourists and showcase their unique wine heritage. They recognize the economic and cultural value of wine tourism and the positive impact it can have on local communities. Wine regions organize wine festivals, events, and tastings to showcase their wines and attract visitors. They create wine trails, routes, or maps that guide tourists through the region, highlighting different wineries and vineyards along the way. Visitor centers and wine museums are established to provide information and serve as starting points for wine tourism experiences. These promotional efforts by wine regions aim to create a compelling and enticing destination for wine tourists, fostering local businesses and contributing to the overall growth of the wine tourism market.
• Seasonal and Weather Dependence: Wine tourism is influenced by seasonal and weather conditions, which can impact the availability of certain activities and visitor numbers. The timing of the grape harvest and winemaking seasons varies by region, and tourists may plan their visits to coincide with these periods to experience the excitement and energy of the grape harvest or participate in winemaking activities. However, this also means that certain activities may only be available during specific times of the year, limiting the options for wine tourists outside of these seasons. Additionally, unfavourable weather conditions such as heavy rains, frosts, or extreme heat can impact vineyard operations and potentially disrupt travel plans. These seasonal and weather dependencies can pose challenges for wine tourists in terms of planning their trips and experiencing specific activities.

France is considered as the Wine Capital of the World

France is renowned for its wine and attracts a significant number of wine tourists. Regions such as Bordeaux, Burgundy, and Champagne are particularly popular. Wine tourism in France offers a rich cultural experience, with visitors having the opportunity to explore historic vineyards, participate in tastings and cellar tours, and indulge in gourmet cuisine paired with local wines. The country has well-established wine routes and organized tours, making it easy for tourists to navigate and explore the diverse wine regions. The France wine tourism market contributed a significant share of 10.5% in the global market in 2022.

United States Offers a Diverse Landscape for Wine Enthusiasts

The United States boasts several prominent wine regions, including Napa Valley, Sonoma County, and Willamette Valley. Wine tourism in the U.S. offers diverse landscapes, from rolling vineyards to picturesque wineries. Visitors can enjoy tastings, vineyard tours, and culinary experiences. Wineries often provide educational opportunities to learn about the winemaking process and varietals specific to each region. Wine festivals and events, such as the Aspen Food and Wine Classic and the Oregon Wine Country Thanksgiving, also attract wine tourists. United States dominated the market with a share of 17.1% in 2022.

Australian Wine Tourism Market Gaining Prominence throughout the Globe

Australia’s wine tourism industry has flourished, with regions such as Barossa Valley, Margaret River, and Hunter Valley attracting both domestic and international visitors. Australian wine regions offer stunning landscapes, cellar door tastings, and guided tours that provide insights into the country’s diverse wine production. Visitors can also engage in activities like blending sessions, wine and food pairings, and hot air balloon rides over vineyards.

Category -wise Insights

The Prominent Age Group in Wine Tourism is 46-55 Years

The prominent age group in wine tourism tends to be the 46-55 age group, along with the over 55 age group which contributed 23.1% and 19.2% respectively in 2022. These age groups typically have more disposable income, are interested in culinary and cultural experiences, and may have developed a deeper appreciation for wine over time. They often have more flexibility in their schedules and may prioritize leisure travel, including wine tourism, as a way to relax and indulge in their interests. However, it’s worth noting that wine tourism can attract visitors from a wide range of age groups, and preferences can vary based on individual interests and circumstances.

Group Tours Dominates the Global Wine Tourism Market

The dominant segment in wine tourism on the basis of tour type can vary, but generally, group travels tend to be the most prominent. Group travels involve organized tours where a group of individuals travel together with shared itineraries and activities. They offer convenience and structure, making it easier for participants to visit wineries and enjoy wine-related experiences.

However, individual travel and professional groups also play significant roles in wine tourism, with independent travelers exploring wine regions on their own and professionals engaging in wine-related events and educational activities. The preference for a specific tour type depends on factors such as the destination, target audience, and the nature of the wine tourism experience being offered.

Online Channel is Gaining Traction in the Global Market

There are strict norms that are incorporated by the government for the protection of infrastructure of Wine areas and thus it is less likely that the tourist can have any in-person experience before actually visiting the place. Tourists as prefer online booking before booking the place they can go through the details and description of the place they can also avail of special discount offers available for the group.

Online bookings can be done for travel tickets, hotels and accommodations, stays, and other services availed while on tour. These bookings are done through online portals, airlines, and hotel websites and it is the most preferred booking channel when Wine tourism is concerned. The Segment is anticipated to grow at a CAGR of 13.3% during the forecast period.

Competitive Landscape

The wine tourism market has a diverse and competitive landscape, with various players contributing to its growth and development. Wineries and vineyards play a significant role by offering tours, tastings, and wine-related experiences. Wine tour operators curate itineraries and provide expert guides, while travel agencies and tour operators collaborate with local wineries to offer comprehensive wine-focused travel packages. Wine tourism associations and organizations support industry stakeholders through resources and collaborative initiatives.

For instance: Tour operators such as Wine Paths, Zephyr Tours, and BK Wine Tours offer special travel packages for exotic wine destination countries such as France, Italy, Spain, and United States.

The article FMI analysts view: Why is France a popular destination among wine tourists? first appeared in TravelDailyNews International.

The IATA AGM is a premier event in the aviation industry, bringing together influential leaders, industry experts, and stakeholders from around the globe. This year’s event promises to be a platform for engaging discussions, collaborative initiatives, and insightful sessions that shape the future of aviation.

As a trusted source of industry news, analysis, and thought leadership, Aviation-Event will be actively engaged throughout the event, providing comprehensive coverage, interviews, and highlights from the IATA AGM. With a dedicated team of aviation professionals, the platform aims to offer its readers an in-depth understanding of the key discussions, trends, and
innovations shaping the industry.

Aviation-Event’s presence at the IATA AGM 2023 will facilitate valuable networking opportunities with industry professionals, decision-makers, and experts. The team will be actively seeking out engaging conversations, exploring emerging trends, and capturing the pulse of the aviation community.

Marcel Riwalsky, CEO, Aviation-Event, stated: “We are thrilled to participate in the IATA AGM 2023, one of the most significant events in the aviation calendar.” Our goal is to provide our readers with unparalleled coverage and insights into the discussions and developments happening at the AGM. We look forward to connecting with industry leaders and contributing to the dialogue that shapes the future of aviation.”

Aviation-Event is a leading media platform dedicated to providing the latest news, analysis, and insights in the aviation industry. With a team of passionate aviation professionals, the platform aims to promote thought leadership, foster dialogue, and connect the global aviation community. Through its website, social media channels, and events, Aviation-Event delivers valuable content to a diverse audience of industry professionals, and decision-makers.

The article Aviation-Event participates in IATA AGM 2023, showcasing industry insights and thought leadership first appeared in TravelDailyNews International.

The occupancy projection for this year was lowered 0.2% from the previous forecast, but projections for average daily rate (ADR) and revenue per available room (RevPAR) were lifted 1.5% and 1.3%, respectively. For 2024, a 1.4% downgrade in occupancy coupled with a 0.7% lift in ADR meant a RevPAR downgrade of 0.6%.

RevPAR, the key top-line performance metric, was fully recovered in 2022 on a nominal basis but will not achieve that status when adjusted for inflation (real) until 2025. Gross operating profit per available room (GOPPAR) was also recovered in 2022 with limited growth forecasted for 2023 and more sizable gains projected in 2024. The GOPPAR projection for this year was lowered 2.7% from the previous forecast and downgraded 4.0% for 2024.

“Despite the upgrade, economic uncertainty underlines our forecast for the remainder of this year and into 2024,” said Amanda Hite, STR president. “We have always forecasted with a mild recession in mind, but we’re now looking a later timeline and the added concerns around the banking system. Regardless through the first four months of the year, hotel demand improved 4.3% with most of the gain concentrated in the upper upscale and upscale chains. These two chains, which are the segments most associated with business travel and groups, are expected to lead industry demand growth for the remainder of 2023. With everything considered, the industry has plenty of reasons to remain optimistic about top-line performance. At the same time, growing operating expenses, especially labor, continue to pressure the bottom line. Profit margins, while strong, are projected to be lower this year than last.”

“Recent stress in the banking system and tighter lending standards will add to inflation pressures and produce a relatively mild recession in the second half of 2023,” said Aran Ryan, director of industry studies at Tourism Economics. “A halting economy will limit gains in lodging demand, though we continue to anticipate returning group and business activity, international travel, and consumers’ desire for travel will sustain modest growth in room nights sold.”

The article STR, TE lift U.S. ADR and RevPAR forecast; profit growth to be limited first appeared in TravelDailyNews International.

“We look forward to gathering the aviation industry in Dubai for the 80th IATA AGM in 2024. Dubai is a dynamic city and a major aviation hub connecting the world. The UAE’s positive approach to aviation has built a strong airline with a strong hub airport. Together, these make an enormously powerful and positive contribution to the society and economy of the UAE. Holding the AGM in Dubai will be a showcase of what can be achieved by aviation with supportive government policies and decisions,” said Willie Walsh, IATA’s Director General.

“Emirates is delighted to host the 80th IATA AGM and World Air Transport Summit. We look forward to welcoming all our aviation industry colleagues to Dubai in 2024,” said Sir Tim Clark, President Emirates Airline.

The decision to host the 80th IATA AGM was made by the 79th AGM in Istanbul.

This will be the first time the UAE and Dubai will host the global gathering of aviation’s top leaders.

The article Emirates to host 80th IATA AGM in Dubai​ first appeared in TravelDailyNews International.

He asserted that as a counterbalance to life in one of the most desirable travel destinations in the world, “the price that we pay for living in the beautiful Caribbean is that we are faced with a variety of weather-related threats that can have hugely detrimental effects on human life, property, livelihoods, businesses, investment and the environment.”

Minister Bryan encouraged the Caribbean, and by extension the regional tourism sector, to confront the significant effects posed by global climate change and its related impacts, such as dry spells and droughts, which impact the ability to provide adequate water resources; heat waves that have health implications for tourism employees and visitors alike; and sea level rise, which is accelerating beach erosion and increasing the vulnerability of tourism facilities, many of which are located in low-lying coastal areas.

Additionally, he asserted that increasing sea surface temperatures have contributed to coral bleaching and the eventual mortality of this valuable natural resource, which he noted is not only a key tourist attraction, but also serves as essential nurseries for declining fish stocks.

Chairman Bryan, who is Minister of Tourism and Ports for the Cayman Islands, was addressing a virtual CTO Forum, the first in a series on disaster preparedness and climate resilience, as part of preparedness activities for the 2023 Atlantic Hurricane Season.

The CTO Forum gathered experts from the Caribbean Institute for Meteorology and Hydrology (CIMH) and the Caribbean Disaster Emergency Management Agency (CDEMA) to address the 2023 seasonal forecast and share mitigation and preparedness strategies. Best practices for hazard response and recovery, which are equally important, will be covered in the next forum.

In the Caribbean context, natural hazard risk management and building resilience to climate change, according to Chairman Bryan, draw on the same intervention methodologies, predicated on safeguarding lives, livelihoods, property and investments.

Even as the region navigates through the vestiges of COVID-19, the development of a sustainable tourism industry, stated Chairman Bryan, “requires a multi-pronged approach that must include the formulation of adequate policy safeguards.”

The head of the intergovernmental agency stated that success “calls for both government and the private sector to work collaboratively in the development of plans and strategies to reduce risk and vulnerability.”

Even more important, he urged a proactive approach to implement the needed actions to increase the resilience of destinations and “by extension, our tourism sector through actions such as infrastructure improvements; investments in early warning systems; engaging in joint advocacy; effective communication and media management before and after times of crisis; and education and awareness for visitors and residents alike, all underpinned by robust digital technology and information communication systems.”

He observed that tourism is a powerful economic engine, which fuels the region’s economies, drives new businesses and investments, provides linkages with other economic sectors, and generates the tax revenues essential to the building of infrastructure and government services.

Given this foundational reality, Bryan urged the participants to be proactive and rigorous in undertaking the necessary actions to enable long-term tourism resilience.

The CTO chairman called on the region to renew its commitment and responsibility to safeguard people and visitors within the region, the planet, properties and infrastructure investments, “which will ensure that this Caribbean paradise that we all call home remains globally competitive, and maintains its appeal as a safe destination to live, visit and invest in.”

The 2023 Atlantic hurricane season is expected to be “near normal”. Experts suggest that there will be 12 to 17 named storms and five to nine hurricanes this year, with one to four major hurricanes.

The article CTO Chairman urges action on disaster preparedness and climate resilience first appeared in TravelDailyNews International.

“Business event professionals are looking to provide innovative experiences that break the mold for meetings and drive lasting results with their event attendees and clients,” said Tammy Routh, Senior Vice President, Global Sales, Marriott International. “Consumer patterns, behaviors, and motivators are constantly evolving, and we are excited to provide insights our customers have been asking for through this new research.”

During the research process, Marriott, PCMA and CEMA conducted more than 60 one-on-one interviews. Each interview was followed by a series of global roundtables with experts and thought leaders in experience design, who assessed how these trends should be integrated into event strategies. The research, conducted by Storycraft Labs, was synthesized into six guiding principles intended to drive experience innovation for years to come:

• Exploring Identities: Humans seek the ability to find their own individualized uniqueness but also to find where they overlap with others. These intersections are fundamental to one’s ability to connect and emphasize a need for connection to local communities. The role of the event designer will be to reimagine networking and create an environment where people feel open enough to stretch their minds and fully participate.
• Architecting Choice: Audiences desire choice and want to be involved in selecting the various pathways available to them. They also want adequate support and resources to make clear and informed choices. These tools, when leveraged effectively, can help audiences reduce complexity and make confident, informed decisions. To develop the user experience, event strategists need to understand the problem they’re solving for from the perspective of the audience. Asking the audience why they are coming to an event may be a step in the right direction.
• Designing for Belonging: A sense of belonging for attendees should be a central mission for the experiences that event strategists create. When all audiences are able to participate as they are and feel included for who they are, they can have more positive and impactful experiences. Event strategists need to design events for inclusion, considering different abilities and varying needs related to mental health. As part of Marriott International’s commitment to belonging, Marriott has collaborated with the Google Experience Institute (XI) on The Neu Project to enable more neuro-inclusive meetings and events.
• Value of Values: Audiences search for experiences that provide value beyond the dollar, prioritizing elements like sustainability, inclusion, hybrid channels, community engagement, time and uniqueness. Distinct offerings and value propositions continue to be crucial in meeting audience needs. For the time-conscious, the virtual-hybrid experience will remain essential to be connected to their communities wherever they are.
• Emotional Data: Understanding the emotional state of participants is key to driving loyalty and decision making. Event strategists need to discover how to leverage emotional data, measure it consistently and analyze it effectively. Audience segmentation tools use personalization to create dialogue and encourage preference sharing. When used pre-event as a vehicle for experience design, they can demonstrate how the emotional data collected has been used to create better experiences for the audience.
• Power of Play: The process of playing with something, breaking it apart and putting it back together creates opportunities for ideation and collaboration. Developments in AI are opening new avenues for experimenting and playing with new tech tools that can facilitate connection. Event designers may want to create play-first spaces that celebrate testing and experimentation to help audiences better understand new ideas and synthesize learnings.

“Our ongoing relationship with Marriott International further underscores our commitment to deliver innovative education and resources for business event strategists around the world,” said Sherrif Karamat, CAE, President and CEO, PCMA and CEMA. “We’re proud of this work, and hope the insights gathered from the report help drive engagement, build community and foster better business relationships.”

This year’s THE EXCHANGE: Association Masters Customer Conference theme, “Step Beyond,” was centered on breaking away from the traditional and embracing the shift toward meaningful event experiences, bringing together 750 association meeting professionals, as well as Marriott executives and sales professionals.

The three-day event highlighted Marriott’s innovative approaches to social impact and inclusion, food and beverage design and sustainability with educational and informative talks. Marriott speakers included Anthony Capuano, President and Chief Executive Officer, David S. Marriott, Chairman of the Board, Drew Pinto, Chief Revenue & Technology Officer, Tammy Routh, Senior Vice President, Global Sales, and Julius Robinson, Chief Sales & Marketing Officer, U.S. and Canada, among others. Attendees also participated in experiential activations designed to educate and communicate the intention of each of the report’s guiding principles. Following these experiential activations, attendees went to a lab where they conducted exercises to synthesize these trends and discuss how they can be applied to future meetings and events.

Further activations at Marriott International and PCMA/CEMA events around the world throughout the remainder of this year will be used as case studies, with a final report on “Guiding Principles in Experience Design” to be released in early 2024. The study will also be featured at PCMA EduCon, June 25-28, 2023 in Montreal, and CEMA Summit, August 6-8, 2023, in Salt Lake City.

The article Marriott International, PCMA and CEMA release “Guiding Principles in Experience Design” findings first appeared in TravelDailyNews International.

Survey data shows travelers are increasingly looking for ways to save on travel. According to a Morning Consult survey, a greater share of travelers (34%) are using points and rewards to book travel than last year (28%). With deals in Daily Getaways carrying at least a year-long expiration and many programs offering points that never expire (with an active account), travelers can secure a travel deal now to use beyond this summer.

Available Deals

Since its inception in 2010, Daily Getaways has offered travelers access to deals from top travel brands in a one-stop, once-a-year marketplace, with deep discounts on points from top loyalty programs being among the fastest sellers.

The following is a breakdown of how travelers can view and buy the deals:

• Deals Preview: Starting June 5, U.S. Travel begins previewing the Daily Getaways deals online, allowing travelers to sign up for reminders when the deals go live.
• Daily Deals: A limited number of offers will be available for online purchase in the United States and Canada each weekday beginning Monday, June 12 until July 14, or until supplies last.
• Deals Platform: To preview and later purchase the deals, consumers can visit DailyGetaways.com. Travelers can also sign up for daily alerts to be reminded of deals that interest them before limited quantities sell out.

Travelers can look forward to Daily Getaways travel opportunities from these and additional travel brands:

• Accor
• Best Western Hotels & Resorts
• Caesars Entertainment
• Choice Hotels
• IHG Hotels & Resorts
• Hilton
• Hyatt Hotels & Resorts
• Marriott International
• MGM Resorts International
• Omni Hotels & Resorts
• SeaWorld Parks & Entertainment
• Universal Destinations & Experiences
• The Venetian Resort Las Vegas
• Wyndham Hotels & Resorts

The article Daily getaways returns with travel deals, offers from top brands first appeared in TravelDailyNews International.

Launched late last year, the Vibe Corporate Plus service is a ‘consumer-grade’, Multi channel content, complete business travel booking tool that TMCs can offer to their users. Vibe Corporate Plus offers an entirely customizable solution that is built to the requirements of the TMC.

By implementing the Vibe Corporate Plus service, Travel Counsellors who sell corporate travel will have the ability to grow, expand and scale their already successful businesses with a human touch by: growing their client base, and implementing complex travel policies and multi level approval – all whilst benefitting from multi-channel content including air, hotel, rail and car products.

Typical corporate clients of Travel Counsellors tend to be in the SME sector and whilst often serviced by just one business owner, many Travel Counsellors now choose to work in ‘TC teams’ to support their clients as well as their business growth aspirations. The company is on track to hit over £220m in corporate travel sales by the end of 2023.

Martin Eade, Chief Commercial Officer at Vibe comments: “We have long been admirers of the success of Travel Counsellors based upon its entrepreneurial spirit and commitment to the counsellors model – so we are enormously excited to be giving their corporate counsellors a foot-up with our technology and continue outperforming in what remains a very competitive space.”

Kieran Hartwell, Managing Director of Corporate Travel at Travel Counsellors adds: “We are committed to providing our Travel Counsellors with the most innovative and constantly evolving tools and technology to build their businesses in a way that suits them, with limitless potential and scale. So after some careful consideration we felt that the Vibe Corporate technology was just ideal for our community helping them to further deliver the very best personalised and bespoke service for their clients.”

The article Travel Counsellors to grow corporate business with Vibe technology first appeared in TravelDailyNews International.